By Mary Gajda
Jamieson Poirier, owner Pier 7 Marina, Bay City
Growing up in Essexville as the eldest of five boys, Jamieson Poirier was always drawn to the water, spending seemingly countless days on Saginaw Bay. Upon graduation from Garber High School in 2001, Poirier attended Central Michigan University to study meteorology, but decided that his career course was off and an occupation as a TV weatherman wasn’t his calling.
“Honestly, that just wasn’t me,” Poirier said. “I knew from a young age I wanted to be involved in the recreational marine industry.”
Poirier then enrolled in classes at Saginaw Valley State University, earning a bachelor’s degree in business administration in 2006 and eventually earning his master’s degree from Kettering University in 2011. When he wasn’t studying, Poirier was spending time working at the marina.
“The marina business is somewhat of a legacy for me. I grew up watching my grandfather manage them, and of course, I was able to tag along,” Poirier said. “My earliest memories are visiting him at work when he was managing Bay Harbor Marina in the 1980s. He was introduced to the marina business at a young age as well, and I think it was always his intention to pass his knowledge and passion for the business down to me. In 1990, when I was a mere 7 years old, he and a business partner purchased Pier 11 Marine in downtown Bay City and rebranded it as Pier 7 Marina.”
Poirier eventually took a two-year hiatus from the marine industry to work as a financial adviser, which he enjoyed but found he missed the marina and its customers. When his grandfather and partner began talking about retirement, he asked if he could purchase Pier 7 Marina. To his surprise, they agreed.
Fast-forward to 2019 and Poirier is married to his wife of six years, Molly, and has a nearly 3-year-old son, Jackson, who enjoys spending time at the marina.
“The customers absolutely adore Jackson. He gets very excited to see everyone around the marina and is so amazed that everyone calls him by name,” Poirier said. “He enjoys time out on our boats and loves to run around marina, the storage buildings in particular, and watch us launch and haul boats.”
Poirier’s work and passion go hand in hand. An avid boater, Poirier enjoys working on boats as much as he likes spending time in them on the water, spending his weekends on Saginaw Bay. He and his wife also enjoy evening cruises up and down the Saginaw River.
Having been through the ups and downs of business ownership, Poirier is inspired by ambition and progress, and he gets a great sense of accomplishment seeing things through from start to finish.
“I am constantly looking for ways to grow, both within our current market in the Great Lakes Bay region and beyond,” Poirier said. “The recreational marine industry is always changing and evolving, and any business within must follow suit. I would like to see the expansion of our current operations in Bay City, while possibly branching out to new markets. Our presence in the Great Lakes Bay region market is strong, and we continue to be in high demand for storage, service and dockage year after year.”
Poirier is proud to be a hands-on business owner.
“There’s no shame in getting your hands dirty doing what you love,” Poirier said. “You will find me working in many different areas of the business, not because I have to, but because I want to. I like being involved in the projects around the marina, working with employees, getting to know the customers. There is no place I would rather be than around the marina.”